Non-essential shops have reopened as Britain’s coronavirus lockdown eases, allowing customers who prefer their outfits made to measure to return to Savile Row, the central London street synonymous with tailor-made clothes.Standing in front of dozens of suit jackets in old-fashioned glass cabinets, Latchman keeps still while his chest is measured by shop manager Judith Ekblom Jarrold wearing a plastic face visor.

“Part of the joy of bespoke is that interaction that we have with customers – getting to know them, having them in the shops so that we are able to make a really personal experience,” she said.Maurice Sedwell’s tailors cut and sew fabrics like vicuna and cashmere for customers including politicians and business leaders, and despite the safety precautions of visors …